About.

Anthony Formisano

Just a farmer who stumbled his way into design and music.

A little about me.

Raised on a farm in rural South Jersey, I started painting and drawing at a young age. Music followed shortly afterwards once I found my family's piano and learned about The Clash. Trying to combine both, I received my B.A. in both Graphic Design and Music from Moravian College in 2016. Since then, I began working for a branding agency in Philadelphia while moonlighting my own musical projects. As a member of Finch Brands' design team, I have been able to refine the technical chops and interpersonal skills required to succeed in the industry. As a member of the small rock outfit HEDERA, I've learned to scratch my creative itch while making music and visuals with some of my closest friends. I now reside in Nashville TN, looking to continue my story.

Experience

Finch Brands, LLC

Contract Designer (Winter 2016)  
Designer (2017–Present)

  • Collaborate closely with team members and work independently on award-winning logo designs, brand identity & development, packaging, and web designs
  • Present work to clients and collect feedback for further design development
  • Partner with third-party vendors and developers to ensure high quality production of printed deliverables and development of digital products
  • Direct interns on assigned projects and provide support and guidance when needed

HEDERA

Design Lead and Songwriter (2016–Present)

  • Develop and maintain branding for various release campaigns and touring
  • Document band activities through photography and video for social media, performance videos, and promotional materials
  • Operate OBS for live streams and design motion graphics for overlays and transitions

Alloy5 Architecture + Design

Design Intern (Spring 2016)
Contract Designer (Summer 2016–Fall 2016)

  • Collaborate with team and clients on web layouts, paying close attention to the balance of visual appeal and easy navigation
  • Conceptualize in all design stages for clients such as Yergey Brewing, Wade Associates, and Millpress Imports

Sofar Sounds, Philadelphia

Photographer and Photo Editor
(Fall 2019–Winter 2020)

  • Discretely photograph performers at Sofar Sounds shows for use in social media and promotional materials
  • Edit select photos for submission based on quality and set criteria